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intro: many athletes want to know if a vegan diet is compatible with top athletic performance. While meat and protein are often associated with power and strength, many sports nutritionists and elite athletes agree that ‘plant-based diet’ provides optimal nutrition.
who: founded in 2003, OrganicAthlete is a non-profit organisation that is bringing together athletes of all ages and abilities and helping them to inspire others to learn about and promote healthy, plant-based diets and lifestyles.
what: can winning a bike race change the world? At Organic Athlete they believe so; the motivations that propel athletic performances deeply reverberate in people's spirits and impact their perceptions of the world. Organic Athlete looks beyond ‘sustainability’ towards solutions that regenerate the earth and restore social equity and justice. The Organic Revolution is a global membership community for athletes dedicated to advancing ecofriendly lifestyles, plant-based nutrition, and exercise and fitness through athletic example, community building, and information sharing. how: the OrganicAthlete website offers educational material including articles on health and nutrition, interviews with vegan athletes, and much more to come. As an example for aspiring vegetarian athletes, the website also features updates from the all-vegetarian Ritchey/OrganicAthlete Elite Cycling Team. Through seminars, training rides, and athletic example, OrganicAthlete's team of ‘athlete activists’ delivers the message that athletes can succeed on a plant-based diet. getting involved: vegetarian groups, athletic clubs, and other organisations can invite the OrganicAthlete Cycling Team to potlucks or events for informative talks by contacting the organisation. Athletes in any sport can join OrganicAthlete and the cycling team in promoting plant-based living. Members receive access to exclusive monthly online chats with vegetarian athletes and nutritionists, discounts on team merchandise, a monthly e-newsletter with training, diet, and lifestyle tips, and more.

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